SassClass | Alayna Carter

SassClass is shaking up the dance class industry one music video at a time. While most dance classes teach you a combo in one session, SassClass cultivates a sisterhood through weekly sessions and empowers women to unleash their inner confidence by performing the dance routine in a music video.

As the Digital Marketing Associate, I created a cohesive content calendar and social strategy which resulted in following and engagement on social media increasing exponentially in under 3 months. Also, I created custom social media graphics and ads, captured timeless photos, and cultivated exciting events.